WSB Brand Toolkit
Learn about the WSB brand and find easy-to-use tools and templates in the WSB Brand Toolkit.
The Brand and Insights team provides expertise in brand management, market research, and design research. We provide consumer insights that support faculty and staff of the Wisconsin School of Business.
We aim to provide actionable, data-driven insights and we are passionate about human-centered design, uncovering business opportunities, and inspiring innovation.
Conduct market research to keep the WSB team informed of: