MBA 2020 | Marketing Analytics and Insights


David Koser will earn his MBA with a focus in Marketing Research from the University of Wisconsin-Madison. He received his undergraduate and master’s degree in Civil Engineering from the University of Iowa in 2015. He moved to Madison to work as a Water Resources Engineer for Strand Associates, Inc. At Strand, David created comprehensive stormwater management plans for clients in Wisconsin and throughout the Midwest. He also wrote grant proposals, managed permit applications, and designed stormwater facilities. David plans to use his MBA to transition from engineering to marketing data analysis and strategy development. His career interests lie in the travel and tourism industries and non-profits.

David grew up in northern Illinois and enjoys swing dancing and hiking in his free time. He also volunteers with organizations such as AdMadison, the Madison Children’s Museum, and the Madison West Coast Swing Club.