MBA 2020 | Brand and Product Management


Carly O’Meara graduated cum laude from Tulane University in 2011 with a Bachelor of Science in Management with a Marketing major. After graduation, Carly accepted a role with Moroch Partners, an advertising agency in Dallas, where she spent a majority of her five-year tenure on the Account Service team supporting the Midas Auto Repair client. She rose to be a successful Senior Account Executive who consulted the corporate marketing team and managed over 75 local media plans and budgets for major markets such as New York, Philadelphia, Boston and Detroit. Taking the communication and project management skills she developed with Midas, Carly secured a position at another Dallas advertising agency servicing the King’s Hawaiian brand with both marketing and sales support. This role introduced her to the CPG world and sparked her interest in a brand management career path. Carly is thrilled to further develop her brand management skillset at the Wisconsin School of Business.

Carly is excited to move back to her home state of Wisconsin after living in the South for over 10 years. In her spare time, she enjoys cooking for friends, trying new restaurants and staying active at various fitness classes.