General Business

Course Offerings

GB300

GB300, a required course in communication for all BBA students. Instructors collaborate on designing assignments, developing activities, and improving all aspects of the course. Sections share common assignments, course policies, major due dates, and learning outcomes, and use common rubrics. At the end of the semester, one third of each student’s final grade is determined through a blind grading process, where instructors grade portfolios submitted by students they did not teach.

Blind portfolio grading mimics a common workplace situation where the ultimate audience for written work may be unknown. In addition, blind grading ensures that students are evaluated only on the basis of the assignment criteria. In general, blind grading is recognized as a fair process used extensively in U.S. law schools.

Students develop their writing skills during the semester through a workshop process, which provides opportunities for students to develop skills in giving, receiving, and incorporating constructive criticism, while continuously revising their own written work.

Additionally, students receive guidance and practice developing listening skills throughout the course and deliver formal and informal presentations.

GB320

GB320, a popular elective focused on cross-cultural communication. Students in Intercultural Communication in Business develop stronger cultural competence by applying models of cross-cultural communication theory. This theory helps them become flexible, reflective, and strategic communicators who can work effectively with diverse groups and individuals.

The course structure emphasizes case studies, simulations, written reflections, structured discussion and dialogue, short lectures, practical research assignments, and student-led presentations.