Wisconsin School of Business faculty members achieve global recognition for their groundbreaking research. Read about their findings, which provide answers to important questions and deliver key business insights.

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What's the Fallout When Embarrassing Moments Go Social?

October 10, 2016

We can all recall our most embarrassing moments, remembering every cringe-worthy detail that we hope others have long forgotten. But what happens when those moments get replayed on social media through posts made by our …

How Quickly Do You See an ER Doctor? It Might Depend on Your Injury

April 22, 2016

The emergency department is buzzing. Patients await care. A doctor looks at the electronic trackboard and chooses whom to see next among patients with a variety of complaints. Does the doctor choose the patient with …

How Hospitals Can Benefit From Focused Factory Thinking

February 26, 2016

When one hospital’s program for treating trauma patients was in critical financial condition, the effective model for change didn’t come from the health care industry: It came from manufacturing. This hospital’s redesign provided a perfect …

What’s Better at Predicting a Hit—Statistical Models or People?

October 20, 2015

Say you’re about to launch a music artist’s new album. Is there any way to predict how well it will sell, or how soon the album’s single will hit the charts? Companies in both the …

What Makes an Online Community Thrive?

June 18, 2015

An online community is more than just a URL—it is a vital hub of conversation where members can share their thoughts and feelings with the expectation that others will not only listen, but also understand …

If You’re Not Keeping Score, You’re Just Practicing: A Lean Health Care Program Evaluation Framework

September 12, 2014

Co-authors on “If You’re Not Keeping Score, You’re Just Practicing: A Lean Health Care Program Evaluation Framework:” Martin L. Puterman, Yue Zhang, Sema K. Aydede, Becky Palmer, Stuart MacLeod, and Jennifer MacKenzie Making the most …

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