See the Wisconsin School of Business in action by reading our feature stories, showcasing the latest initiatives and impact from our faculty, staff, students, and alumni.
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November 26, 2018
Following the closure of Toys "R" Us stores earlier this year, WSB Senior Lecturer Pete Luszys invites Target into the classroom to share a real-time business scenario with WSB students.
November 16, 2018
Evan Polman's article, "Why It's Easier to Make Decisions for Someone Else," was published recently by Harvard Business Review.
August 29, 2018
Named the Cynthia and Jay Ihlenfeld Professor for Inspired Learning in Business, Evan Polman challenges students to use their own creativity to tackle complex marketplace problems.
August 15, 2018
WSB Marketing Professor Tom O'Guinn will lead this fall's special topics course and lecture series, "Forward? The Wisconsin Idea Past and Present."
June 4, 2018
WSB and Fiskars team up to offer Wisconsin MBA students the chance to make a lasting impact in new product development.
February 16, 2018
WSB faculty research was widely cited by the national and international news media during 2017. Here's a breakdown of the year's top 10 most-covered topics.