Classroom within Grainger Hall Learning Commons

MS in Business Analytics

Gain skills to thrive in the data-driven business world

Learn to use data to make complex business decisions with the STEM-designated Master of Science-Business: Operations and Technology Management: Business Analytics. You’ll use cutting-edge tools to hone your analytical skills and business acumen. This one-year Wisconsin School of Business program prepares students to seize opportunities in the fast-growing world of turning data into decisions.

The curriculum includes:

  • Data acquisition, analysis, and visualization
  • Machine learning, experimental design, and optimization
  • Descriptive, predictive, and prescriptive analytical approaches
  • R/Python/SQL/Tableau

You will also benefit from experiential learning through real-world consulting projects, and choose electives from various industry-specific analytics courses.

Business Analytics Industry Meetup

Attend this industry meeting to learn more about the school’s new analytical classes and the MS program. Industry experts, faculty, and students will share their perspectives.

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Attend Admissions Events

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and receive guidance on your application.

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Career Opportunities

Business analytics offers exceptional career opportunities. Companies increasingly rely on business and data analysts to convert data into actionable insights to remain competitive. Recruiters seek professionals who can sort, understand, visualize, and apply data.

Common job titles for graduates with this degree:

  • Analyst, Marketing and Business Analytics
  • Business Analyst/Specialist
  • Business Analyst, Digital
  • Business Strategy and Analytics Manager
  • Business Analytics Developer
  • Business Analytical Consultant
  • Insights and Analytics Associate
  • Operations Data Analyst
  • Senior Business Intelligence Analyst
  • Statistician-Business Analytics
  • Tableau Business Analyst/Tableau Visualization Analyst

Example companies that hire graduates with this degree:

  • Kohl’s
  • Minnesota Twins
  • Procter & Gamble
  • Royal Caribbean
  • SAS
  • SC Johnson
  • SpotHero
  • TransUnion
  • U.S. Cellular
  • U.S. Foods

Program Overview

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How to Apply

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Kristen Branch

Join us as Kristin Branch, director of the MS in Business Analytics program, describes the fast-growing field and how the one-year degree can be applied in a variety of business settings.

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Webcast: Program Details

This webcast shares helpful information about the MS in Business Analytics at the Wisconsin School of Business.

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